When the 'why' is big enough, the 'how' doesn't matter

The last time I experienced being in a kayak was in Israel, on the shore of the Sea of Galilee, when I was 8 years old.

Louise, a good friend of mine who lives right on Newport Harbor, in Newport Beach, Calif., re-introduced me recently to the great fun of kayaking.

There is a lesson about how one should row a kayak because it correlates to us setting goals in life.

When Louise and I took her two kayaks across Newport Harbor, she told me the following: "Kayaking is like life. You need a strong core. You need your belly button pointed toward the front of the kayak. That way you stay on balance all the time. Because, if you don't, and you turn, it's a fast lesson. You're in the water. You're wet."

Isn't that the same thing about life. When people take their eye off the goal, they can suddenly tip over and figuratively they can go under water.

Louise has been kayaking a long time and, since she keeps her belly button aimed toward the front of the kayak, she keeps going and she does it safely.

She has never fallen into Newport Harbor. She stated: "If you fall into Newport Harbor, the seals come after you."

Again, just like life, there are sometimes figurative sharks that can come after us if we fall in the water.

So, this message is all about you setting goals and identifying exactly what you want.

During the current economic challenges, too many people are concerned about the "HOW." If you've been a reader of this column for any length of time, you realize that I want you to focus on the "WHY" -- a reward -- a reason for you to do better.

If it's a weekend trip away, or whatever you want to reward yourself with when you go to the next level, get a picture of it. Look at it the first thing every morning and the last thing every night.

That's figuratively like you having your belly button pointed toward the front of the kayak. If you don't, you could topple over. And, whenever you have a difficult moment, I would suggest that you get that picture out and just look at it. Refocus. "That's why I'm working hard."

I want you to achieve greatness. It's not rocket science. You just simply have to identify something you can get excited about, get a picture of it, and look at it every day.

Don't worry about the HOW. When the WHY is big enough, the HOW doesn't matter.

You are special. You are unique. You are destined for greatness. Keep your belly button pointed forward and you'll achieve great things. Have a powerful week!

A kayak affirmation

I have identified a personal reward, have a picture of it, and I'm keeping my focus on my goals.

Rauchwerger is a speaker, trainer, author and high-performance coach to CEOs. If you have a question or want to supercharge your company, contact him at 619-723-3007 or e-mail Comments may be published as Letters to the Editor.

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