COMMENTARY | COLUMNISTS | ALAN PENTICO

Apartment Association conference expected to draw thousands

Get ready to be schooled at the San Diego County Apartment Association’s 41st annual Education Conference and Expo on April 28 at the San Diego Convention Center. “Framework for Success” is this year’s fun-filled college theme.

The Expo is the largest industry event of its kind in Southern California and is open to members and nonmembers. Each year, thousands of property owners, managers, investors and industry suppliers attend the daylong affair to network, learn new things about the industry at free seminars and visit almost 200 exhibitor booths.

Participants will have the opportunity to sit in on any of 11 seminars on subjects ranging from regional commerce and rental housing to maximizing investments to plumbing retrofits and drought requirements.

The two keynote addresses will be particularly interesting and relevant. The morning keynote will be “Rent, Vacancies, Growth & Development: An Industry Presented PechaKucha Style,” a discussion of rental housing industry experts with Joe Greenblatt, president & CEO of Sunrise Property Management; Melise Balastrieri, senior vice president of MG Properties; Neil Fjellestad of FBS Property Management and Greg Smith of Progress Management.

The afternoon keynote is “The Economy Explained: Regional Commerce & Rental Housing” with a panel discussion by George Chamberlin, executive editor of the San Diego Daily Transcript; Kelly Cunningham, senior fellow and economist at National University System Institute for Policy Research; and Dr. Lynn Reaser, chief economist at the Fermanian Business & Economic Institute for Point Loma Nazarene University.

One of the most popular draws of the annual event is the Maintenance Mania Tournament, in which maintenance techs compete against the clock and each other in eight challenges, installing ceiling fans, changing locks and making routine home repairs — essential tasks for well-run rental housing. The tournament also includes a pinewood derby car race.

This competition is open to member and nonmember maintenance technicians. The winner of the local competition may qualify to represent the region in the national competition at the NAA Education Conference & Exposition in Las Vegas.

Last year, nearly 2,000 professionals from the rental housing industry turned out for our annual conference and Expo. The association is proud and gratified to offer this continuing education and networking opportunity to the rental housing industry.

The experience our attendees receive — all under one roof on a single day — is invaluable. We hope it inspires them to pursue similar opportunities on a smaller scale throughout the year.


Pentico is executive director of the San Diego County Apartment Association.

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