Commentary

CREW Corner

By Jennifer Ceyba

Where did all the value go?

How often do we truly see value or understand what it means to someone else? We all know that the sales game is about finding the value that our prospects are looking for. The problem is finding that value and then overcoming the dreaded price issue.

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Jennifer Ceyba

Ceyba is a leasing specialist for PMB Real Estate Services, a property management company specializing in medical offices. She is a member of CREW San Diego....

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