Commentary

Kellie Hill

Hill is a vice president with Cassidy Turley, a leading commercial real estate firm for investors and occupiers. She will serve as the 2012 president-elect for CREW San Diego. More information about CREW programs and the organization can be found at crewsandiego.org.

CREW Corner

The New Year brings thoughts of new possibilities, new beginnings, new opportunities. Optimism is high and goals are set.

Recently, 1,000 leading women in commercial real estate from around the nation and beyond, including eight from San Diego, gathered in Washington, D.C., for the 2011 Commercial Real Estate Women Network Convention and Marketplace. This year’s gathering was among the highest attendance ever for CREW’s annual national conference, a testament to the value of CREW, especially at a time when the real estate industry is distressed. I hope that in sharing about the conference, I inspire professionals within commercial real estate to invigorate their own careers with new approaches and ideas.

It's no secret green products and services are hot. Being green can give your company a significant marketing and business development advantage. As it is with every new, good idea, some have overstepped the line of going green into the world of "greenwashing."

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