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Promise Healthcare appoints Martha Heubach to CEO of SD facility

Promise Healthcare, a national long-term acute care (LTAC) hospital company, appointed Martha Heubach to CEO of its Promise Hospital of San Diego facility, effective Nov. 26.

Heubach served most recently as CEO of Vibra Hospital in San Diego, and brings more than 24 years of senior health care leadership experience to her new role at Promise Hospital. She has held various CEO, COO and CNO positions at several Kindred Healthcare facilities, including director of clinical operations for Kindred Healthcare’s Western U.S. region.

“Martha not only has a deep understanding of the San Diego health care market, she also brings over 15 years of expertise working with long-term acute care (LTAC) hospitals,” said Brian Dunn, senior vice president of Hospital Operations for Promise Healthcare. “She has a proven record of igniting business development, improving patient and physician satisfaction, and establishing successful physician recruitment processes.”

Heubach’s responsibilities at Promise will include administrative management for all clinical operations, physician development, business redevelopment and growth as well as strategic development and execution.

She earned her master’s in nursing from Emory University and a nursing degree from the University Hospital School, UAB.

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