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Garden Fresh hires Bailey as CMO

San Diego-based Garden Fresh Restaurant Corp. has hired Tammy L. Bailey as the chief marketing officer.

Bailey will oversee all marketing, brand development, culinary and communications activities for the owner of the Souplantation and Sweet Tomatoes restaurant chains.

Bailey brings more than 20 years of marketing experience to the post, most recently at Jack in the Box (Nasdaq: JACK) as division vice president of regional marketing, where she headed brand and sales building initiatives across all company and franchised restaurants. She previously held strategic marketing posts at Fortune 500 companies including Mattel, Hunt-Wesson and Coca-Cola Foods.

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