Casey Wright and his younger brother Corey were smart 20-somethings in the summer of 2004 when their parents, both Realtors in Mission Viejo, asked them for computer help. Could the brothers design an email-marketing program to replace their costly print advertising? The Wright brothers figured it out within a few weeks, and the Realtors saw a marked increase in response rates and production.
When the Wright brothers started getting requests from other real estate agents to set up similar programs, they decided to formally become the Wright Brothers Inc. in 2005. (The name, incidentally, has nothing to do with the early aviation pioneers; these Wright brothers inherited the corporate name from their father, who secured it in the 1980s.)