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Fragmob opens regional office in Utah

San Diego-based direct-selling mobile technology provider Fragmob has opened its first regional office in Sandy, Utah, a move the company said reflects its recent growth.

The office is along the Interstate 15 corridor between Salt Lake City and Provo, which, according to Fragmob, is home to the highest concentration of direct-selling companies in the nation.

Founded in 2011 by CEO Jade Charles and Jonathan Shapiro, the company's president and CFO, Fragmob is best known for its Frag DS mobile platform, which combines mobile, social and advanced analytics technologies. In June, the company launched Prospector, a Frag DS enhancement intended to enable distributors to achieve greater sales potential while giving corporate visibility into sales activities through the power of a mobile device application.

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