November 14, 2012


Red Door to guide campaigns for Caldera, BSH

Caldera Spas and BSH Home Appliances Corp. have hired San Diego-based Red Door Interactive as their digital agency of record.

For Caldera Spas, the agency will be responsible for spearheading digital initiatives, including website management, user experience optimization, search engine marketing, optimization, social commerce, email marketing, development, content and rich analytics.

For BSH, Red Door will lead various projects for the Bosch, Thermador and Gaggenau lines including website optimization, SEO, email marketing, analytics, mobile and mobile application maintenance, content development, copywriting and other services.

Season 52 names field sales manager

Seasons 52 at Westfield UTC, a "fresh grill and wine bar," appointed Rachel Spillane to the position of field sales manager.

Spillane's responsibilities include building business relationships and strong partnerships with the community while introducing new guests to the venue and sharing the opportunities available for corporate and social functions.

Before joining Seasons 52, Spillane worked for Morton's The Steakhouse, holding various sales and marketing positions over the last seven years. Most recently, she was sales and marketing manager at Morton's The Steakhouse in San Diego.

CSU San Marcos, wine to partner in food drive

California State University San Marcos' Marketing Society and California Fruit Wine Co. are partnering to hold a food drive event for North County Solutions for Change – a charity committed to ending family homelessness this Saturday, at California Fruit Wine in Vista from 4-8 p.m.

Attendees are encouraged to donate non-perishable food items or earmark a donation for perishable food items to help provide Thanksgiving meals for families in the Solutions for Change program.


November 14, 2012