Newsmakers

San Diego Newsmakers profiles the people who helped make this region and The Daily Transcript what it is today - a Who's Who of those who have put San Diego County on the map as a thriving region.

Rob Wilder

Chief Executive OfficerFounder

Wildershares LLC

2240 Encinitas Blvd. Ste., D-30
EncinitasCA92024
Encinitas resident Rob Wilder, the CEO and founder of WilderShares LLC, a company that indexes green energy stocks, recognized the value of investing in "smart energy alternatives" long before it was trendy. And though his purpose in launching one of the world's first green energy indexes was not to make a quick buck, his company -- which measures "green" the same way the Dow measures "blue chip" -- has been phenomenally successful. Its related fund, which mirrors the index's performance, has generated blockbuster results, and now boasts $1.3 billion in assets.
When Wilder created WilderHill Clean Energy Index (ECO) in 2005, he saw it as a way of raising public awareness about clean energy, not a means of making millions.

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