Randy Cundiff isn't your typical bank president, evidenced by his decision to hang a surfboard in the bank's lobby. His "New Wave of Banking" transitioned into a "Brighter Way of Banking" as the bank moves into its sixth year of operation. Its success is a direct outcome of efforts to build relationships with the community and "super-serve" its clients.
"Our mission statement is simple," Cundiff said. "Take care of our clients, do the right thing, and the numbers will take care of themselves."
This proved true in 2005 as Sunrise Bank produced another record year of earnings and increased the bank's loan portfolio by 26 percent.
"The energy and enthusiasm that defines our team of professionals is the hallmark of our success." Cundiff added. "We realize what makes the bank different is the extraordinary environment our team creates, which contributes to lasting relationships we build with our clients.
"Our goal and focus for our continued success is to turn every client into a 'raving fan'."
Here are some of Sunrise Bank's raving reviews:
"The responsiveness, accessibility and consistency of my team of bankers at Sunrise Bank allows me to focus more time on building my business. They make me feel as though I am the only client of the bank"
-- Susan Wotlman, Senior Vice President, Girard Securities
"Sunrise Bank helped us achieve our dreams by providing the $4.2 million in SBA 504 financing to purchase and construct our new headquarters. They brought knowledge and creativity to the lending process making the entire experience effortless."
-- Paul Gibson, President, TKG Consulting Engineers Inc.
"Their level of personal service is extraordinary. Sunrise Bank treats my needs as a priority, and that's why I'm confident in referring friends and family to them."
-- Dr. Cathy Santone, Encinitas Cosmetic Dentistry
Sunrise Bank's "Brighter Way of Banking" is based on a simple model - adding value to the needs of business owners and entrepreneurs.
"The value we add with our superior service creates loyal, lifetime customers and definite raving fans," Cundiff said.
Submitted by Sunrise Bank
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