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GenomeDx Biosciences launches iPad app

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GenomeDx Biosciences, which has its clinical laboratory in San Diego, announced Friday the launch of a mobile device application designed specifically for the iPad that provides a three-dimensional model of the prostate, bladder and surrounding organs for use by physicians.

Dubbed "UroSketch 3D," the app could provide information to physicians during consults with their patients. It's already available for download in Apple's App Store and works with any iPad and iPad mini using the iOS 6 software, the company said in a release.

Developed in collaboration with Vancouver-based Conquer Mobile and a panel of urologists, UroSketch 3D consists of preset 3-D model views that allow a physician to zoom in on an image and show the image in 360-degree rotation. The application also offers illustrations of different tumor stages and other features that already focus on the prostate.

The app's development was funded by a grant from the Industrial Research Assistance Program.

"Practicing urologists told us that an easy-to-use visual application would help them better communicate with their patients," said Doug Dolginow, M.D., CEO of GenomeDx. "During the development process, our goal was to pay special attention to anatomical features that are relevant during discussion of prostatectomy so that physicians have another tool to communicate with their patients about the potential ramifications of prostate removal."

In each view in the app, physicians can use a draw or use a highlighter function to mark up images and then email or print out a personalized PDF for patients to take home.

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