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Companies must meet bandwidth demand to maintain productivity

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The second we put on our managerial hat, we go from bandwidth hog to bandwidth scrooge. Why is that?

It's amazing how fast the growth in broadband content, devices and apps has ushered in a new era of robust broadband dependency. Our homes are a mecca for online entertainment, socializing, work, study, play and social engagement. We live a new multi-screen online life.

As "always connected" consumers, we use as much bandwidth as possible. We brag about our multitasking, multiscreen, multiconnected lives and we prioritize our robust broadband connections at the highest level.

The question for business managers is then why does our passion for fast and reliable connectivity end when we enter the office? After all, work is about productivity. Employees with the right tools are more effective at creating better products and services, and better customer experiences, which lead to higher revenues and happy managers.

Employees today have more computing power than ever before. In 1980 the processing power of an iPad2 cost about $100 million. Today, it's about $300. Increased affordability and rapid adoption of connected devices by consumers has enabled employers to increase technology significantly in the workplace. Consistent with home life, our workers now rely on multiple devices running simultaneously to communicate, order, fix, create and collaborate. Cloud computing plus real-time apps like VoIP, streaming video, and hosted CRM and back-office systems have become the mainstay of our multi-tasking employees, which means reliable and robust bandwidth is also required.

So while we support and encourage more and better app integration, faster devices, and even the use of personal devices at work, why do we ratchet-down the broadband required to maintain efficiency?

The answer lies in two key facts -- managers really don't know how much bandwidth they need, and they don't want to pay for something they're not using.

With an abundance of company devices and personal devices from employees, visitors and customers, it's not easy to determine bandwidth use. It's even harder if you need to anticipate future use because you're signing a multi-year contract and you can't afford to be lacking bandwidth later.

A solution is to find a business broadband service that provides usage monitoring plus the flexibility to change bandwidth. One such provider is Skyriver, a business-only Internet Service Provider. To help managers determine how much bandwidth is needed, Skyriver will monitor a customer's usage for a month. If the usage indicates that more bandwidth is needed, Skyriver will right-size the bandwidth. If bandwidth use changes in the future, due to increase in staff or the addition of a new business system, for example, again it can easily be changed, usually the same day. Therefore, managers can be confident they are buying exactly what they need now, and that they can change it as their future needs change.


Submitted by Skyriver, a provider of reliable business broadband, scalable to GigE, optimized for businesses that rely on broadband for their success. Visit skyriver.net for more information.

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1 UserComments
jennifer 12:13pm August 15, 2013

As a consultant, managing IT services is one of my biggest challenges, as this is not my area of expertise. Quality IT services have a tremendous positive impact on my productivity and client relationships, and therefore need to be managed.