Major Sixth Avenue site in Hillcrest assembled

Nearly the entire half of the Hillcrest block, fronting on Sixth Avenue between Robinson and Pennsylvania avenues, was sold this summer for $16.25 million.


Senior apartment on Robinson in Hillcrest sold

The Parkview, the 35-unit senior apartment building in Hillcrest at 1220 Robinson Ave., San Diego 92103, has been sold for $5,425,000, or $155,000 per unit.


Apartment in Hillcrest on Front sells

The four-unit apartment in Hillcrest at 3629 Front St., San Diego 92103, has been sold for $2,215,000.


Building in Hillcrest on W. University sold


Popular Bay Area sandwich shop to open in Hillcrest

Hillcrest news archive

Visitor Information

San Diego’s first suburb, Hillcrest, is now a diverse, vibrant retail and residential neighborhood and the heart of San Diego’s LGBT community. Established in 1907 by William Whitson, the suburb was soon connected to downtown by streetcars and was a popular shopping area. The “Hillcrest” lighted sign on University and Fifth avenues was first put up in 1940, but taken down and rebuilt in 1984.

Hillcrest went into decline after World War II, but was revitalized in the 1970s when it became the city’s LGBT center. In 2012, a large rainbow flag was put up at the corner of University Avenue and Normal Street, and Blaine Avenue was changed to Harvey Milk Street.

More Visitor Information

Business Information

Hillcrest is a bustling business district known for its restaurants and shops, but it also has many medical offices and two hospitals. The neighborhood has a large LGBT population and is popular with urban singles. It has the largest concentration of gay-and lesbian-owned businesses in San Diego.

Hillcrest has a population of about 13,000 residents, and is densely populated at 9,700 people per square mile. The median annual household income is $61,537, slightly above the city average. Median age is 41.3 years and the average household size is 1.7 people, far below the San Diego average of 2.8; and the percentage of family households is a low 13.7 percent. About 30 percent of residents have a bachelor’s degree or higher.

More Business Information

Hillcrest Businesses

Oster and Associates Inc

3525 5th Ave.
San Diego, CA
  • Advertising
  • Communications
  • Public Relations Service

Roberts Electric Service, Inc.

302 Washington St., Ste. 100
San Diego, CA
  • Contractors - Electrical
  • Electrical Services & Maintenance
  • Tenant Improvements
More Businesses

Hillcrest in Photos

Spotlight on Hillcrest

This historic neighborhood north of downtown has a de facto slogan, “tolerance and acceptance,” as it’s the heart of the city’s LGBT community. The streets are constantly filled with shoppers who browse the trendy boutiques and thrift stores, and people come from miles away to dine at the popular restaurants in the area.

Movie Theaters

3965 5th Ave. #200
San Diego, CA, 92103

To find a movie theater outside this area, check the Source Movie Section.

Hillcrest Videos

KTU+A's Michael Singleton on Landscape Architecture Month, Daily Transcript roundtable

KTU+A Principal Michael Singleton talks about his landscape architecture firm's practice and discusses a roundtable KTU+A is sponsoring at The Daily Transcript on April 22 that will look at the concept of "complete streets." 

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