Marketink

 

March 21, 2012

February 5, 2014


Marketing reception to focus on managing data

Next week, iMarketers and SoCal BMA are hosting a reception and keynote presentation titled, "Closing the Loop: Using your Data to Drive Marketing ROI Across All Channels & Campaigns" from 6:15 to 9 p.m., Wednesday, March 28 at The Atrium Room.

Hear why and how companies like Cisco, Intel, Delta Faucets and Workday, are leveraging customer intelligence data to beat the competition and maximize sales and marketing. Keynote speaker for the evening is Thad Kahlow, CEO for BusinessOnLine Inc.

Tickets cost between $45 and $75. Call 619-806-8424 for information.


Russo joins PlainClarity

Boutique public relations firm PlainClarity Communications recently welcomed Susan Russo to its team.

Russo, a food writer, cookbook author and recipe developer, joins the team as a communications specialist.

PlainClarity focuses on clients who are socially conscious and/or family owned. The firm represents Terra American Bistro, Sea Rocket Bistro, The Red Door Restaurant & Wine Bar and Humphreys Restaurant, among others.


Cook & Schmid tapped for water campaign

Cook & Schmid has been selected by the city of Santa Monica to develop a water-efficiency marketing and behavior change campaign to reduce water usage by Santa Monica residents and help achieve the city's goal to be 100 percent water self-sufficient by 2020.


Brand Savant nabs ADDYs

Brand consulting firm Brand Savant, which has offices in both Riverside and San Diego, won a total of 14 ADDY awards in the Inland Empire, including "Best of Show," seven gold, four silver and two bronze at the annual American Advertising Federation, Inland Empire awards ceremony March 9.

All the ADDYs the firm received were for work on Riverside Medical Clinic.

At the San Diego ADDY awards, Red Door Interactive won a Silver ADDY for its work on behalf of Rubio's Restaurants Inc.

"What was exciting about this project is that it brought together team members from multiple disciplines – from strategy and creative to technical and user-experience – to produce a fun game that attracted and engaged consumers," said Lauren Dougherty, business supervisor at Red Door. "Not only were we able to generate in-store trials, but the game resulted in 19,000 shares on social networks and via email on the first day it launched."


Bailey Gardiner, Fishtank merge

Earlier this month, Bailey Gardiner and Fishtank Brand Advertising announced they merged to form a new company: i.d.e.a.

Bailey Gardiner, a marketing agency, was founded by Bailey and Indra Gardiner in 1995, and Fishtank was founded in 2004 by Ryan Berman and Mike Fennessy.

"BG and Fishtank have collaborated on numerous projects with outstanding results," said Jonathan Bailey, founder and chief relationships officer for i.d.e.a. "Although we have each built successful businesses to last seven to 17 years, we knew that uniting our complementary teams would allow us to better serve on a national level."

jada.thomas@sddt.com


 

March 21, 2012

February 5, 2014

Events Calendar

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Upcoming Events

Superintendent/Field Supervisor Training

Fri, Jan 30
3:30pm 7:30pm
ABC TRAINING ACADEMY
Poway
The course covers a general overview of the job, people and solving problems with them, safety management, quality control, documents and control of them, planning and manpower management. Who should attend: Every individual who wants to move beyond Foreman and become a superintendent.

Gunmetal Blues, the Musical

Fri, Jan 30
North Coast Repertory Theatre
Solana Beach
San Diego Premier! Music and lyrics by Craig Bohmler and Marion Adler. Directed by Andrew Barnicle.

Murder For Two

Fri, Jan 30
The Old Globe Theater
San Diego
The Old Globe today announced the full cast and creative team for Murder for Two, with book and music by Joe Kinosian and book and lyrics by Kellen Blair. Globe veteran Scott Schwartz (A Room with a View at the Globe, The Hunchback of Notre Dame at La Jolla Playhouse) returns to direct Blair and Kinosian’s Off Broadway hit, a vaudevillian mystery musical with an energetic two-man cast. Great American novelist Arthur Whitney has been murdered at his own birthday party, and his killer could be any one of the guests. But this is no ordinary murder mystery. The entire world of this hilarious musical is brought to life by two incredible performers: one plays the detective, the other plays all 10 suspects, and both play the piano! Murder for Two is an irrepressibly wacky tour-de-force musical that NewYork1 dubbed “a must-see 90-minute jolt of caffeinated creativity!”

C.S. Lewis On Stage

Fri, Jan 30
Lambs Players Theatre
Coronado
Award-winning actor Tom Key in a fascinating look into the wit, wisdom and work of one of the 20th Century's most engaging thinkiners and hugely popular writers.

Artist in Residence, Julie Kreimer

Fri, Jan 30
Lux Art Institute
Encinitas
Landscapes and abstractions seamlessly relate in Julian Kreimer's oil paintings as he explores the terrain between the two. Lush color combinations applied in quick, fluid strokes are built into dense layers to create windows int Kreimer's envionments both recognizable and contemplative.

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